If you’re like many people, you pick Realtor
number three. This is an
agent who seems willing to listen to
your input and work with you. This is an agent that cares about
putting the most money in your pocket. This is an agent that is
willing to start out at your price and if you need to drop the
price later, you can do that easily, right? After all, everyone
else does it!
The truth is that you may have just met an agent engaging in a
questionable sales practice called "buying a listing." He
"bought" the
listing by suggesting you might be able to get a
higher sales price than the other agents recommended. Most
likely, he is quite doubtful that your home will actually sell
at that price. The intention from the beginning is to eventually
talk you into lowering the price.
Why do agents "buy" listings? There are basically two reasons. A
well-meaning and hard working agent can feel pressure from a
homeowner who has an inflated perception of his
home’s value. On
the other hand, there are some agents who engage in this sales
practice routinely.
Home - Up
- Agent Advertising -
Agent Duties -
Agents Role -
Behind the Scenes
Choosing Your Realtor -
Controlling the Feeling -
Don't Decide On Your
Emotions
What Will My Agent Do For Me -
How Will My Agent Earn Their
Commission - Exterior
Touch-Ups
Home Inspection -
Home Seller Tips -
Interior Touch-Ups -
Internet Advertising
Why You Shouldn't Be Home -
Meeting Real Estate Agents -
Multiple Listing Service
Are Commissions Negotiable
- Agent Open Houses
When you decide you may want to sell your
home in Southern Maryland you will need and agent who can help
you, not just tell you what they can do.
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